Sweet Lady Designs | NJ/NY Design Agency

Owner and lead designer

Megan Mary Smith

Meg is a designer passionate about transforming ideas into thoughtful, user-friendly digital experiences. She collaborates with businesses to design products, brands, and websites that feel both functional and inspiring, with the goal of making every interaction simple, enjoyable, and meaningful.

A lifelong maker, Meg has been creating things since childhood—moving from drawing and crafting to designing digital products, brands, and graphics. As a highly visual thinker, she draws inspiration from color, texture, and the vibrant energy of New York City’s art, music, and theatre scenes. With over twenty years of experience, she still finds excitement in every new project, whether sketching early concepts, refining interfaces, or collaborating with teams to bring ideas to life.

Meg believes great design thrives at the intersection of curiosity, play, and problem-solving. This spirit of exploration keeps her work fresh and allows her to create experiences that feel intuitive, engaging, and deeply human.

Sweet Lady brings
a little charm to every design.

Headquartered in the heart of New York City, Sweet Lady is a design house creating everything from beautifully crafted invitations to high-profile billboard campaigns and custom web design and development. We blend creativity with technical know-how to bring ideas to life—whether they’re meant to be held, seen across the city, or experienced online.

Services

Web Design & Development

We design and build websites that look beautiful, function seamlessly, and help your audience connect with your brand. Every site is thoughtfully structured for clarity, usability, and long-term growth.

Logo & Identity

We create memorable logos and cohesive brand identities that reflect your personality and leave a lasting impression. From typography to color systems, we ensure every element works together consistently across all touchpoints.

Graphic Design

We provide bold, thoughtful graphic design that communicates clearly and stands out across platforms. Whether digital or print, our designs are crafted with intention and attention to detail.

Brand Strategy & Consultation

We offer strategic guidance to define your story, visual direction, and roadmap. Through collaboration and insight, we help you make confident creative decisions that support your goals.

Invitation Design

We design custom invitations for events, celebrations, and special moments that feel personal and considered. Each piece is crafted to set the tone, convey important details, and create anticipation.

Social Design

We create visually cohesive social media designs that support your brand and elevate your online presence. From templates to campaign assets, our designs help you show up consistently and thoughtfully.

Our recent works

Stunning projects for our amazing clients

BROOKLYN STEEL / NYC MUSIC VENUE
Outdoor/VENUE BRANDING
TODS Event Menu
Graphic Design / Events
BROADWAYWORLD
WEARABLE DESIGN
Global Wellness Mission
Company Branding
LA Venue
Outdoor Design
National Concert Marketing
Social Design
The Hamilcast
Website Design
Wedding Invitation
Graphic Design
Broadway Prints
graphic Design
National Concert Marketing
Outdoor Design
Dr. Meredith Carleton
website Design
Various Invitation Design
Graphic Design
National Concert Marketing
Social Design
Audacy, Inc.
Website Design
Fellow Mortals Animal Rescue
Website Design
National Concert Marketing
Outdoor Design
National Concert Marketing
Social Design
Sports Promotion Audacy
Graphic Design
National Concert Marketing
Outdoor Design
Sewn Together
Branding Design
Wedding Invitation
Graphic Design
NYC Based Musician
Website Design
Various Invitation Design
Graphic Design
National Concert Marketing
Outdoor Design
Wedding Invitation
Graphic Design
Audacy, Inc. Launch Marketing
Social Design
NYC Based Musician
Website Design
National Concert Marketing
Social Design
National Concert Marketing
Outdoor Design
Meri Bird
Company Branding
Audacy, Inc. App
Graphic Design
Audacy, Inc. Marketing
Outdoor Design
National Concert Marketing
Social Design
Hand Painted Era Tour Jacket
Graphic Design
Greeting Card Design
Graphic Design
Custom Masks
Graphic Design
National Concert Marketing
Graphic Design
American Theatre Wing
Graphic Design
National Concert Marketing
Outdoor Design

Pricing

Flexible pricing
for thoughtful design

GRAPHIC DESIGN

Starting at

$85

Postcard / Flyer
Party Invitation
Event Key Art
Social Post

Branding / Identity

Starting at

$300

Logo Design
Business Card
Complete Identity Package
Marketing Consultation

WEBSITE / EMAIL DESIGN

Starting at

$1500

HTML Package
Basic Wordpress Package
Email Design
Website Maintenance

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Prints to
feed your fandom

Since 2015, Sweet Lady has been designing theatrical-inspired typography prints rooted in storytelling and performance. Our work has been commissioned by actors, museums, and creatives across the industry. We regularly release new prints and specialize in custom playbills and ticket designs for special events and occasions.